What We've Built So Far
Back in 2018, we started with a simple idea—use AI to make sense of market data that even experienced traders found overwhelming. Since then, we've learned a lot, made plenty of adjustments, and helped hundreds of Canadian investors make better decisions with their money.
Major Milestones
Platform Launch
We went live with our first AI-driven analysis tool after two years of development. Started with 47 early adopters who gave us honest feedback—and we needed it.
Algorithm Overhaul
Rebuilt our prediction models from scratch. The first version worked, but not well enough. This update improved accuracy significantly and changed how we approached market volatility.
Real-Time Processing
Added live data feeds and instant analysis capabilities. Turns out, waiting 15 minutes for market insights isn't ideal when things are moving fast.
Portfolio Integration
Launched tools that connect directly with investment accounts. Users wanted to see how our analysis applied to their actual holdings—not just theoretical scenarios.
Risk Assessment Expansion
Introduced advanced risk modeling after several clients asked for better downside protection tools. Now covers 28 different risk factors across global markets.
Canadian Market Focus
Developed specialized analysis for TSX and Canadian sectors. Our users here wanted insights that reflected local market conditions and regulations.
Development Journey
First Machine Learning Models
Started training our neural networks on historical market data. Early results were mixed—the models could spot obvious patterns but struggled with unexpected market shifts.
User Testing Phase
Brought in 120 investors to test the platform. Learned that fancy charts don't matter if people can't understand what they're seeing. Simplified everything based on their feedback.
Market Crash Response
COVID-19 tested our systems in ways we didn't expect. Had to quickly adapt algorithms to handle unprecedented volatility while keeping our servers from melting down.
API Development
Built out our API so other platforms could integrate our analysis. Several fintech companies wanted to use our tools but needed them to work within their existing systems.
Mobile Platform Launch
Released iOS and Android apps after realizing most users checked markets on their phones. Desktop-only was limiting who could benefit from our analysis.
Sentiment Analysis Addition
Added natural language processing to analyze news and social media sentiment. Numbers tell part of the story, but market psychology matters too.
Real Impact on Trading Decisions
How Our Tools Actually Get Used
We track how investors apply our analysis to their decision-making. Most don't follow every recommendation—and that's fine. What matters is whether our insights help them think through their choices more carefully.
The average user checks our platform 3-4 times per week, spending about 15 minutes reviewing analysis for their portfolio holdings. They're not day trading based on our data—they're using it as one input among several when making investment decisions.
Recognition and Growth
FinTech Innovation Award
Recognized for machine learning applications in retail investing
Best Analytics Platform
Canadian Investment Technology Association
User Growth Leader
Fastest-growing analysis tool in Western Canada market
Technology Excellence
Honored for real-time processing infrastructure development